As you may have experienced, most journeys onto the Web start with a search engine query. Millions of Web users have integrated search engines such as Google and Yahoo into their every day Web use. Unless someone enters your Web address directly into their browser, chances are they will be using a search engine to find the product or service you offer. Let us explain the most successful choices available and how Design Haus will action these services to benefit your business.

• Keyword Analysis, using software like Wordtracker to identify keywords users are entering into a search engine
• Correct usage and placement of Meta content on your webpages
• Link Popularity Building, boosts your website up the search results by gaining inbound links

Search Advertising

• Using Pay Per Click advertising to appear in the search results of Google, Yahoo or MSN
• Setting daily and monthly budgets
• Tracking your ROI and seeing conversions on individual keywords

Price Comparison Marketing

• Using Pricegrabber, Froogle, Pricerunner, Shopzilla or Kelkoo to advertise your products
• Paying a fixed CPC per product to list your products within their websites
• Very effective option for ecommerce customer focussed sites

Email Marketing

• Building and managing email lists and newsletters
• Tracking click through rates on mailshot campaigns
• How Haus Mail™ provides a cost effective alternative for Email Marketing

Monitoring your ROI and Traffic Growth

• How to keep track of your website traffic
• Comparing the impact of natural and PPC traffic
• Making sure your ad spend produces a ROI for your business

We hold regular marketing seminars with focus on 'Online Marketing' and how it can benefit your business. Our seminars are held quite frequently so if you are interested in joining us on our next one please send us your name and email address.