Google, Yahoo, MSN and Ask.com together account for 96.6% of UK internet searches but Google is by far the most dominant search engine in the UK. Googles share of the market has been rising steadily up 3% in the past six months and up 9% year on year to take a market share of 77.8% of all internet searches happening within the UK.
Yahoo ranking in at number 2 powered only 7.7%. It is important to note that Yahoo's search market share has risen by 4% over the last six months though.
