Well, its getting closer to that time of year where some clients hit the panic button or inevitably we hit the button for them. Each year the same ecommerce stories raise their heads and it get us thinking and trying to sift out the hype from the truth.
Make no mistake this is a very serious time of year for our online traders, also the most exciting time, where serious online sales can be forged if taken seriously enough. In our experience your online strategy must be in place from the beginning on November.