We have added yet another service to our quiver. DrewSmith Homes have asked us to shoot 360 degree images to showcase their new home builds on the site.
We use fully immersive Ipix 360 degree photography to do this.
Earlier this year we gave all our clients a link to the Google Voucher page. The system has changed recently and because we offer a managed Pay Per Click service to our clients, Google has made available vouchers to the value of £25 to be assigned to clients starting up a new Pay Per Click Google AdWords account. (there are 10 available)
Google AdWords is designed to fit companies of all sizes and budgets. We offer our advertisers:
Highly qualified audiences: Your ads will appear to users searching on search and/or content web pages relevant to the keywords you have selected for your campaigns.
Control over expenses: You set the maximum cost-per-click (CPC) and daily budget amounts, which our system automatically monitors to ensure you never pay more than you want.
Maximum results with minimal investment: Your start-up costs are only a £5 (or your currency equivalent) account activation fee and a 4 pence minimum keyword (CPC).
Flexible terms: You will never be locked into a minimum time commitment or spending requirement. Friday, October 07, 2005
SEM and SEO - position-focused
This fact has created an evolution in the way marketers think of search engine traffic. When you first got involved in SEM and SEO, you likely tended to be very position-focused. It's a natural reaction to a marketplace where top listings deliver scale, and listings below the fifth or sixth position in either paid or organic results achieve far less visibility and drive far less traffic. The point of SEM and SEO is, after all, not to communicate in the listings, but rather on your Web site.
As marketers gain experience in SEO and SEM, many realize the traffic they receive via organic listings may be different than traffic from paid results, particularly for longer search phrases. This in turn gets them thinking about landing page testing and analysis.
